
Sophie Danby
Sophie is a freelance ITSM marketing consultant, helping ITSM solution vendors to develop and implement effective marketing strategies. She covers both traditional areas of marketing (such as advertising, trade shows, and events) and digital marketing (such as video, social media, and email marketing). She is also a trained editor.
Sophie Danby - August 10, 2023 - 11 min read
Shared services are a way for organizations to centralize and consolidate business operations. Although IT Service Management (ITSM) practices were originally developed for IT, many ...
Sophie Danby - August 7, 2023 - 8 min read
Mobile Device Management (MDM) can be a game changer for IT security and...
Sophie Danby - August 2, 2023 - 10 min read
IT budgeting is the mechanism for future-proofing your IT expenditure. It...
Sophie Danby - July 31, 2023 - 7 min read
IT Financial Management or ITFM is the practice of managing IT costs...
Sophie Danby - July 24, 2023 - 14 min read
Software Asset Management, or SAM, is one of the most important IT Asset...
Sophie Danby - July 17, 2023 - 11 min read
A Request For Proposal or RFP is one of the most important documents you...
Sophie Danby - July 13, 2023 - 7 min read
Unified Service Management or USM is a method (as in a set of practices,...
Sophie Danby - July 10, 2023 - 7 min read
The Microsoft Operations Framework or MOF is a framework that can...
Sophie Danby - July 6, 2023 - 11 min read
Governance, Risk, and Compliance or GRC are the measures we put in place...
Sophie Danby - July 3, 2023 - 14 min read
It’s always nice to know the theory behind the practice, but sadly that’s...